01
2021
An online tradeshow where buysers and sellers find opportunity to purchase and sell exclusive merhandise.
︎ NHN Fashiongo
︎ UX/UI/Interaction Design
︎ NHN Fashiongo
︎ UX/UI/Interaction Design
OVERVIEW
FashionGo Live is a dynamic and innovative online fashion marketplace that brings together a vast network of retailers, wholesalers, and manufacturers. With its user-friendly interface and powerful tools, FashionGo Live provides buyers a seamless platform to discover a wide range of high-quality fashion products across various categories. Simultaneously, sellers can showcase their collections to a global audience of fashion retailers, facilitating efficient communication and transaction management. With its commitment to innovation, FashionGo Live goes beyond being a marketplace. It offers live events, virtual trade shows, and fashion shows, providing valuable opportunities for industry professionals to stay connected and discover emerging trends. Overall, FashionGo Live is revolutionizing the fashion industry by creating a comprehensive platform that empowers buyers and sellers to thrive in the ever-evolving fashion landscape.
SEE IT LIVE
ROLE
YEAR
Lead Designer
YEAR
2018-2019
CHALLENGE
With the optimal timing for transitioning the tradeshow experience to an online platform, the opportunity arises to transform it into a weekly event, offering users a consistent and engaging experience.SOLUTION
By incorporating and organizing users' touchpoints, we can create a seamless and relevant experience that brings community opportunities to learn, chat, and shop in real-time. This will enhance user engagement and foster a sense of community within the online platform.
IMPACT
1,400 vendors exhibited and 756,000 retailers registered
- Empowers buyers and sellers with exclusive merchandise and enhanced purchasing opportunities
- Provides real-time visibility of trade show best sellers and trend insights for informed decision-making
- Facilitates interactive engagement with vendors, uncovering great deals and staying ahead of fashion trends
- Seamlessly connects buyers and sellers, fostering successful and profitable transactions in the fashion industry.